How to Pitch Brands (Even If You Keep Getting Told No)

If you keep getting told “no” by brands, here’s your sign to stop taking it personally and start using it as an opportunity to perfect your pitch.

A lot of creators think that getting more followers is what will get brands to finally say yes.

But the truth? That’s not what makes the difference.

Brands say yes when you can clearly articulate the value you bring to the table.

And yes, even if you have a smaller following.

Here’s how to strengthen your pitch:

  • Talk about your engagement rate (it often matters more than your follower count)

  • Highlight your growth rate over the last 30 days

  • Point out the quality and consistency of the content you create

Your pitch shouldn’t be long or flashy. It just needs to be clear.

Don’t sell your follower count. Sell your impact.

Quick pitch template for creators with a smaller following:

"Hi (brand name). I am obsessed with the colors of your newest product- my favorite may be the pink. I’m Ashley, influencer @ashleyslightmedia reaching out to see if you’re interested in working together. Over the last 30 days, my engagement rate has averaged 8%, and my audience has grown 12%. If I could create high-quality content that drives real conversations for your brand, would you be open to chatting?"

Simple, confident, and value-packed.

Remember: Being told “no” isn’t rejection. It’s redirection.Use it to sharpen your pitch, clarify your strengths, and keep going.

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